Clarence Court and The Royal Countryside Fund launch long-term partnership to support British farming and rural communities

January 19, 2024

Clarence Court Eggs has today announced a long-term partnership with The Royal Countryside Fund. The partnership will run for five years and provide vital backing to the many farming and rural communities The Royal Countryside Fund supports across the UK.

Clarence Court, which has been caring for its pedigree hens for over 90 years, has a long history at the heart of British farming with the health and welfare of both its hens and farmers central to its philosophy.

A percentage of each pack of Clarence Court eggs sold will be donated to the charity to support a broad range of initiatives including the Farm Resilience Programme, which offers free business skills training to family farmers across the UK.

Adrian Gott, CEO of Clarence Court, said:

“We take our role in British farming very seriously and are constantly looking at ways in which we can further support our farmers and expand on our commitment to the farming community and the environment. Earlier this year we launched a first of its kind insurance policy with the NFU to protect farmers against Avian Influenza, we’re also in the final preparation stages to allow the introduction of the Stonegate Pullet Finance Scheme to assist farmers further.

“To be partnering with The Royal Countryside Fund is a great honour. Since His Majesty King Charles III founded the charity in 2010 it has worked tirelessly to provide farmers and rural communities with everything from mental health support to business grants. I look forward to working together over the next five years to empower farmers and safeguard a sustainable future for the industry.”

Adam Henson, TV presenter and Ambassador for Royal Coutryside Fund said,

“I’m delighted that Clarence Court is partnering with The Royal Countryside Fund with a percentage of sales from each pack of their fabulous eggs going to the charity. The Royal Countryside Fund carries out vital work supporting British Farming and rural communities and the funds raised by Clarence Court will go a long way in supporting the charity’s work.”

Keith Halstead, Executive Director of The Royal Countryside Fund said:

“Rural Britain is exposed to the relentless pace of economic, environmental and social change that is so often ignored in our national conversation.  Family farms and countryside communities need practical and grounded support in responding to these changes, to build themselves a secure and sustainable future.

“We are delighted to welcome Clarence Court as our first new corporate partner of 2024, enabling the RCF to deliver programmes and initiatives throughout the year ahead that will help our farming families and the people who live and work in our countryside. Without corporate supporters like Clarence Court, many initiatives simply wouldn’t be possible. But with their support, we really can help ensure a real future for rural Britain.”

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